Well my Gretsch is pretty damn comparable to any of the ES line from Gibson. Cost less by 2/3 at least, same labor intensive, but I'm sure those workers make very little money, Asian built to a very high standard, owned by Fender! Someone always gets taken advantage of when profits count above living wage, and human rights. Currently, all the big name builders have offshore factories, to compete on price margins at all price points. Democratic capitalism needs to figure out how to solve this predicament, as implosion is very likely, as everyone should be able to make a living, no matter where on earth they live.