I often browse the listings on Reverb and I notice that there are a lot of 4 and 5 figure guitars on there. It's got me wondering who is buying these guitars now. There aren't the gigging venues there used to be and budget/standard price guitars are very good quality. I'm also thinking that retired people who grew up during the 60s and 70s would largely have many of the guitars we dreamed about at this stage, and I don't know why many younger people would want, say, a 5K guitar. Add the modern cost of housing, etc, I'm wondering who is keeping these guitar companies and dealers afloat.