How about an option for it doesn't matter one way or the other... I have two teles at the moment, neither are signature models. Because there's no signature tele that has what I want, although if the Brad Paisley didn't have that sparkly silver finish I'd have given it a more serious look because the one I tried played really well. My strat IS a Robert Cray signature model, not because it's a signature model but because it's a hardtail with a great set of pickups and a pretty nice neck too. I really do like Robert Cray, but I wouldn't own one of his custom shop models because it's got a 12" fretboard and his MIM is 9.5, which for some reason makes a huge difference to me on a Fender neck. If I like a guitar enough to buy it, I won't be influenced by a signature and if I DON'T like a guitar enough to buy it I also won't be influenced by a signature. I don't have a problem with artists getting an endorsement, but I'm not gonna buy or not buy a guitar because of it.