Is it top dollar? Yep. Are you paying for Page's signature? Yep again, probably around $500 since the AO '60s Tele is $1,999 MAP (maybe more than that considering the AO '60s has binding and the AO '50s is $1,799). But is it Custom Shop pricing? Sadly - No. Current MAP on a Fender CS is more like $3K minimum these days. The Page '59 Mirror will street for about $2,125 (that's the typical 15% off MAP you can get at GC/MF - sometimes you can do better at an independent shop). I don't think these are "limited edition" in that there is a set number to be made, but I think it's just that they will only be made for one year like some of the Anniversary models Fender has done in the past. Which means hopefully there will be a period of time when you can get a used one for the more typical "60% of MAP used price" - which would be around $1,500 when they first start showing up used - before they start appreciating in value.