I enjoy a dram of bourbon in the afternoon once in awhile. But I've found that too much, too late , or too often make me prone t getting night time leg cramps, so I take it very easy. A 5th will last me 2-3 weeks on average.. I might buy one a month. I drink beer, maybe 2-3 a week...Kona is usually on BOGO at the local Publix.The ads don't bother me. They never forced me to drink, something I did to excess as part of being "normal" for my family. I've outlived them all (parents, brother, sister). None lived to within 5 years of where I am now. I miss them all. I'm the only one who stopped, 30 years ago this August. And man, life is beautiful!!!