I keep seeing all of these commercials for DNA testing, so that a person can be completely confident about his or her ancestry. This is something that does not appeal to me in the least, and I don't personally know anyone who is that deep into their ancestry that they would pay $80-$100 to find out that they are 58% this, and 12% that, and 24% whatever. Of course if you do not know your biological parents, it would be medically important, to know what preventative things you may need to be doing. But to do it just so that you can wear a certain hat, or "trade in your kilt for lederhosen" ??? I'm not sure that if I found that my ancestry were German rather than Scottish, I wouldn't all of the sudden change clothes and go to different local festivals. I think also... and correct me if I'm wrong... people in the NE part of the US may have more of an ethic community awareness?, where as in the south, we have more of a Southern community culture... just guessing. But all of these DNA testing commercials are all over the place, and I'm surprised that there is enough market there to keep it all going. Not to mention the idea of voluntarily handing my DNA over to a for-profit organization. Me? My last name is an obvious Americanization of a common Celtic Scotch name. I guess that's good enough for me.