Mid '70s Fender Catalogs/Ads

Heather Anne Peel · December 24th, 2005, 03:08 PM

Anybody have any scanned or know where they can be found? I vividly remember drooling over a '76 Fender catalog in 1976 and dreaming! I didn't get my first Fender (a '72 natural finish Tele) until September 1979. I loved Fender's '70s ads, as well.
8) Heather

Mike Rice · December 24th, 2005, 04:05 PM

I know my brother has a few from the 70s stashed away. I have no idea what specific years he has, but I remember looking through at least 2 and they were both from the 70s. I'll be seeing him in just a few hours, so I'll ask about them, get them if he still has them, then scan them when time allows.

I have a 1980 or '81 catalog from Music Emporium if I remember correctly. It was the mail order branch of Vennemann Music in Rockville, MD. Interesting to look through, but all the pics are black and white.

Even back in the 70s when I first began playing and even before I began playing, it was the Blonde Tele with the white guard that was always pictured in some ad in Hit Parade magazine that tripped my trigger. Funny, do I hear the Statler Bros singing Moments to Remember??

Heather Anne Peel · December 24th, 2005, 08:00 PM

I can definitely be patient. That would be so cool if you could scan some of those things, I'd love to see them, and I'm sure others here would, as well. I remember Veneman Music very well. I grew up near Springfield, Virginia (in Falls Church) and I used to go to Veneman Music all the time. Like you, the first Tele that caught my my eye in person was a blonde one with a white pickguard. It was out of my price range in 1977 (I was only 14). Anyway, please let me know whenever you scan the catalogs, that will be very cool.
8) Heather

genelovesjez · December 24th, 2005, 11:53 PM

...A Strat ad from 1980. Alas, the suggestion went unheeded. :(

Note the Fender Thick-Skin ™ high-gloss finish!

Heather Anne Peel · December 25th, 2005, 12:17 AM

Thanks for sharing this. Sorry you didn't get one in 1980!
8) Heather

tiktok · December 25th, 2005, 12:39 AM

"it's a Country machine..it's a Rock machine...it's a Funk machine..."

Ah...way back when....

milocj · December 25th, 2005, 11:49 AM

Are you looking for those funky/cool ads where they used the guitars and amps as parts of airplanes and dragsters, the "Alice in Wonderland" type of ads, or just anything and everything Fender? I've got the 1981 catalog from when I bought my first new Telecaster that I may be able to scan some pages from. It's still the CBS era but it's regular catalog pics and descriptions, not those ads with the wild art work.

timmer · December 25th, 2005, 12:53 PM

Legends

Goldilocks

Baron von Ripoff

Mustang

Dragster

Fads

Surfer

Diver

Sky Diver

Skate Boarder

Bus Rider

Not all 70's ads here but still very cool.

Merry Christmas!

Dave W · December 26th, 2005, 01:41 AM

Have you seen http://www.vintaxe.com/ ?

You have to pay a fee to access all the catalogs they have ($5 for one month), but they do show that they have the 68-page 1976 Fender catalog. Look under the Information section.

Disclaimer: I've only looked in the free sections of the site, so I can't vouch for the quality of the scans.

Heather Anne Peel · December 26th, 2005, 02:18 AM

Timmer, thanks for posting the ads, they are awesome. I will also check out the vintage site.
8) Heather

Hollandcaster · December 26th, 2005, 08:30 AM

You get there faster
on a Telecaster

Sounds better than:on a Fender

KingPussBlues · December 26th, 2005, 02:39 PM

Quote:

Originally Posted by Dave W

Have you seen http://www.vintaxe.com/ ?

You have to pay a fee to access all the catalogs they have ($5 for one month), but they do show that they have the 68-page 1976 Fender catalog. Look under the Information section.

Disclaimer: I've only looked in the free sections of the site, so I can't vouch for the quality of the scans.

Thanks for the link!

John :D

Mike Rice · December 26th, 2005, 04:06 PM

Quote:

Originally Posted by timmer

Legends

Goldilocks

Baron von Ripoff

Mustang

Dragster

Fads

Surfer

Diver

Sky Diver

Skate Boarder

Bus Rider

Not all 70's ads here but still very cool.

Merry Christmas!

I think all of the "You won't part..." ads are from the 60s. I had Baron Von Ripoff, and 2 others from the 70s until our house fire a couple years ago. One of them was Alice talking to the caterpillar, heavy drug overtones, and I don't even remember the guitar/bass being advertised!

Thanks for the walk down memory lane!

December 24th, 2005, 03:08 PM	#1 (permalink)
Heather Anne Peel Friend of Leo's Join Date: Aug 2005 Location: Nowhere Age: 45 Posts: 3,000 3 Photos	Mid '70s Fender Catalogs/Ads Anybody have any scanned or know where they can be found? I vividly remember drooling over a '76 Fender catalog in 1976 and dreaming! I didn't get my first Fender (a '72 natural finish Tele) until September 1979. I loved Fender's '70s ads, as well. 8) Heather

December 24th, 2005, 04:05 PM	#2 (permalink)
Mike Rice Friend of Leo's Join Date: Mar 2003 Location: Hudson Valley Age: 48 Posts: 2,230 3 Photos	If you can be patient I know my brother has a few from the 70s stashed away. I have no idea what specific years he has, but I remember looking through at least 2 and they were both from the 70s. I'll be seeing him in just a few hours, so I'll ask about them, get them if he still has them, then scan them when time allows. I have a 1980 or '81 catalog from Music Emporium if I remember correctly. It was the mail order branch of Vennemann Music in Rockville, MD. Interesting to look through, but all the pics are black and white. Even back in the 70s when I first began playing and even before I began playing, it was the Blonde Tele with the white guard that was always pictured in some ad in Hit Parade magazine that tripped my trigger. Funny, do I hear the Statler Bros singing Moments to Remember?? __________________ Sure I like country music and I like mandolins, but right now I need a Telecaster through a Vibrolux turned up to 10...John Hiatt

December 24th, 2005, 08:00 PM	#3 (permalink)
Heather Anne Peel Friend of Leo's Join Date: Aug 2005 Location: Nowhere Age: 45 Posts: 3,000 3 Photos	Cool! I can definitely be patient. That would be so cool if you could scan some of those things, I'd love to see them, and I'm sure others here would, as well. I remember Veneman Music very well. I grew up near Springfield, Virginia (in Falls Church) and I used to go to Veneman Music all the time. Like you, the first Tele that caught my my eye in person was a blonde one with a white pickguard. It was out of my price range in 1977 (I was only 14). Anyway, please let me know whenever you scan the catalogs, that will be very cool. 8) Heather

December 24th, 2005, 11:53 PM	#4 (permalink)
genelovesjez Friend of Leo's Join Date: Mar 2003 Location: Toronto, Canada Age: 41 Posts: 3,735	The best I can do... ...A Strat ad from 1980. Alas, the suggestion went unheeded. :( Note the Fender Thick-Skin ™ high-gloss finish!

December 25th, 2005, 12:17 AM	#5 (permalink)
Heather Anne Peel Friend of Leo's Join Date: Aug 2005 Location: Nowhere Age: 45 Posts: 3,000 3 Photos	Way Cool! Thanks for sharing this. Sorry you didn't get one in 1980! 8) Heather

December 25th, 2005, 12:39 AM	#6 (permalink)
tiktok Friend of Leo's Join Date: Jan 2005 Location: Seattle Posts: 3,953	"it's a Country machine..it's a Rock machine...it's a Funk machine..." Ah...way back when.... __________________ It takes two people to paint a perfect painting: one to paint it, and the other to shoot him when it's done. http://www.myspace.com/travishartnett http://www.myspace.com/sugarcanemutiny http://www.myspace.com/davidbavas

December 25th, 2005, 11:49 AM	#7 (permalink)
milocj Tele-Meister Join Date: Aug 2005 Location: Michigan Posts: 393 3 Photos	Are you looking for those funky/cool ads where they used the guitars and amps as parts of airplanes and dragsters, the "Alice in Wonderland" type of ads, or just anything and everything Fender? I've got the 1981 catalog from when I bought my first new Telecaster that I may be able to scan some pages from. It's still the CBS era but it's regular catalog pics and descriptions, not those ads with the wild art work.

December 26th, 2005, 01:41 AM	#9 (permalink)
Dave W Tele-Afflicted Join Date: May 2003 Location: Guadalupe County, TX Age: 61 Posts: 1,773	Have you seen http://www.vintaxe.com/ ? You have to pay a fee to access all the catalogs they have ($5 for one month), but they do show that they have the 68-page 1976 Fender catalog. Look under the Information section. Disclaimer: I've only looked in the free sections of the site, so I can't vouch for the quality of the scans.

December 26th, 2005, 02:18 AM	#10 (permalink)
Heather Anne Peel Friend of Leo's Join Date: Aug 2005 Location: Nowhere Age: 45 Posts: 3,000 3 Photos	Awesome! Timmer, thanks for posting the ads, they are awesome. I will also check out the vintage site. 8) Heather

December 26th, 2005, 08:30 AM	#11 (permalink)
Hollandcaster Tele-Meister Join Date: Jan 2005 Location: Waalwijk, Holland Age: 36 Posts: 114	Change the adv. text You get there faster on a Telecaster Sounds better than:on a Fender __________________ http://myspace.com/nowwsteph play tele's and don't look back