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#1 (permalink) |
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Tele-Meister
Join Date: Jan 2007
Location: Los Angeles
Posts: 255
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Negotiating for a new Martin
So I'm getting closer to buying a new Martin. Here's my question: can I negotiate with the dealer like I'm negotiating for a new car, with knowledge of what their dealer cost is?
I'm entranced with the Martin 000 15-SM. List price is $1895. It appears that the MAP prices is $1399. I've read that dealer cost is 50% of list (or is it MAP?), which would mean the dealer paid $947 for it. If that's the case, what percentage can I add on that so that the dealer can reasonably make profit and I get the best deal? |
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#2 (permalink) |
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Tele-Afflicted
Join Date: Oct 2005
Location: Ohio
Posts: 1,128
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Removed a stray "a."
I think you're right in that dealer cost is 50% off of list. Also, Maury's Music and My Favorite Guitars, two independent dealers which have a lot of internet sales, will regularly discount 40% off list, which would be $1,137, but you have to call and ask since they can't print anything below the MAP.
I'm not sure if other dealers will readily discount that much, but knowing this should give you some negotiating room. (Although I personally wouldn't take a hard line when I found the right guitar, as 40% off list is a pretty narrow profit). Another interesting thing is that dealers who order custom run Martins don't have a MAP and can print at the actual selling price, so you'll see Elderly's custom runs and My Favorite Guitars' Ambertones with a greater discount than the others. I've also seen a few custom variations on the 15 series, like this OM-15 at LA Guitar Sales: http://www.laguitarsales.com/pages/4...stom_OM-15.htm. Last edited by tbp0701; December 4th, 2012 at 10:28 AM. |
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#3 (permalink) |
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Tele-Holic
Join Date: Jun 2012
Location: New Jersey Pine Barrens
Age: 63
Posts: 542
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I can only relate my own experience from about a year ago at Guitar Center when I got my D15M. They were having a promotion with 15% off the regular price plus 0% interest for 12 months if you signed up for their credit card.
I wasn't sure if I wanted to get yet another credit card, so I haggled and the most they were willing to drop the price for a cash purchase was 10%. I ended up getting their credit card and the 15% discount, then paid it off in about 6 months. At the moment I think they have a promotion with 18 months 0% financing. |
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#4 (permalink) |
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Friend of Leo's
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Earlier this year I purchased a 000-15SM fom a local shop and negotiated a price of 40% off. That compares to what some of the online retailers will do, and about like MF price with a 15% off coupon. I did have to pay sales tax, but got the benefit of actually seeing and playing it first, and keeping business local.
As far as this particular model - I've always been more of a flatpicker and dreadnaught type but absolutely love to play the 00-15SM!
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Reflection upon my playing is a reminder to keep my regular job..........pays better but not nearly as enjoyable!! |
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#5 (permalink) |
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Tele-Afflicted
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You should always ask, keeping in mind they have the right to say no thanks. Just be up front and friendly.
As mentioned, the 15% deals at Guitar Center can usually be worked if you go in and talk to the manager of that department. You might not net that after local sales tax, but they often have room for more. I got about 19% before local sales tax, for 12.5% net savings off their price. I was really happy, since I had played a *lot* of guitars and ended up with the one I liked best. Plus, I don't actually begrudge the tax dollars - unfair advantage for online, IMHO.
__________________
Pops... If you dance with the devil, the devil don't change. The devil changes you. Do not do to others what you do not want done to yourself. - Confucius |
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#13 (permalink) |
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Tele-Afflicted
Join Date: Jan 2010
Location: USA
Posts: 1,316
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I had a 00-15 and loved it. It sounded much better after putting a bone saddle in it. I was thinning the heard and installed the bone saddle in the guitar the day before meeting the buyer. I almost didn't sell the guitar because it sounded so much better. The bone saddle added string clarity, volume, and bottom end. I buy my saddles from Bob at guitarsaddles.com.
There is something about that 00-15 that I loved (all mahogany, light weight, easy to play, sounds good) so I did eventually replace it, but with an American 000-MM Custom from Breedlove. |
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#14 (permalink) |
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Tele-Meister
Join Date: May 2003
Location: New Jersey
Posts: 236
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I purchased my Martin from a small shop right in Nazareth. They discount at 60% list, a much better price than any place around where I live. Plus, being so close to the factory, they could get any model you wanted with just a phone call and more or less just pick it up.
My brother-in-law lives in Betlehem, so we are in the neighborhood at least 6 times a year. |
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#15 (permalink) | |
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Tele-Meister
Join Date: Jan 2007
Location: Los Angeles
Posts: 255
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Quote:
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#17 (permalink) |
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Friend of Leo's
Join Date: May 2004
Location: Upper Holland, PA
Age: 56
Posts: 3,778
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Nazareth Music Center
You should know that it is not the kind of store where you go in and play whatever is hanging from the wall. They make you wear an apron when you play, no picks are allowed and all guitars are kept in their cases in a separate room. You have to ask to try a specific guitar, then they go and get it for you. When you are done, they wipe the guitar down and put it back in its case. It is definitely not a Guitar Center experience. Jim |
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