Wash it with a strong solution of soap or car wash. Wax dissolves in soapy water, it's how we get it off the car. The wood has been sealed? - ok to use water then. White spirits may work too unless it also dissolves the seal.
Try using a car finishing polish (abrasive) on a foam pad instead of that wire wool, then dress it with carnauba wax and buff with a polyester polishing towel cloth. Car "detailing" products ...
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