|
Just picture the scenario...
for a laugh... a bunch of executives sitting around a big table in a luxurious meeting room; one young hot-shot is running a Power-Point presentation, showing how the American Market is buying 39.8 percent HCS finishes on x-model guitar, but only 12% on the highly-profitable y-model. That's the electric guitar business in the 2000's. Thank heavens we have so much consumer data available these days, and the ability to process it and increase our understanding of the market. I wonder what Leo would've done if he had that kind of data in '54?
|